BrightAI
BrightAI contributed to the development of pioneering technologies such as Amazon Alexa, AWS, and Samsung SmartThings. Its mastery of AI, IoT, cloud, and mobile technologies has connected billions of devices and consumers worldwide. BrightAI channels its expertise into crafting an applied AI + IoT platform, aiming to digitize the physical world, infuse intelligence into previously inert environments, and open doors to unprecedented opportunities for industry disruption, growth, and societal benefits.
Objective
Hypha HubSpot Development was tasked with a crucial mission: to embody BrightAI's innovative brand identity into a web design that resonates with both tech-savvy visitors and newcomers to AI and IoT. The objectives outlined were:
- Seamlessly integrate the existing branding into a cohesive and engaging website design, complete with visuals and user interface.
- Develop web copy that effectively communicates BrightAI's cutting-edge work, ensuring it is sophisticated enough for those well versed in AI and IoT, while remaining approachable for novices.
- Reflect BrightAI's mission and vision throughout all digital touchpoints to support the company's growth and industry positioning.
What We Did
- Core Site Content
- Marketing Hub Implementation
- Website Design
- SEO
- Content Creation
- Collateral & Graphic Design
Tech Stack
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CMS Hub
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Marketing Hub
The Results
The partnership with Hypha HubSpot Development yielded tangible and strategic outcomes for BrightAI:
- Web Development: Launched a fully realized website that captured BrightAI's brand essence, and showcased its technological prowess.
- Sales Enablement: Produced a suite of sales collateral that aligned with the company’s innovative image and facilitated business development.
- Content Creation: Developed content that echoed the brand's core messaging, ensuring consistency across all platforms and materials.
